Mohamad Chatila
Director - Destination Development | Business Development Expert with 23+ Years Experience
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About
With over 23 years of experience in business development, I bring extensive expertise across market and destination development, commercial strategy, sales, marketing, client relations, and operations management. I have a proven track record of aligning business strategies with organizational objectives, driving revenue growth, improving operational efficiency, and building strong, long-term stakeholder relationships. A results-driven and adaptable leader with strong expertise in commercial negotiations, strategic partnerships, business development, and relationship management, I consistently identify opportunities to improve profitability, streamline processes, and strengthen market positioning.
My experience has strengthened my capabilities in leadership, strategic decision-making, stakeholder engagement with a consistent focus on delivering sustainable business growth and measurable results.
Experience
Director - Destination Development at Gulf Air Group (2025-08 – Present)
- Established and maintained strong, long-term strategic partnerships with key stakeholders, commercial partners, and contracted 72 new industry suppliers while strengthening business relationships and supporting sustainable growth.
- Represented the group at major trade shows, industry conferences, and business events, enhancing corporate visibility and strengthening relationships with key market stakeholders.
- Developed and implemented a comprehensive SMART destination development and commercial sales strategy. This resulted in an increase of margins by 15% YOY.
- Supported the sales and leasing of accommodation units across various markets, contributing to commercial growth by 40% YOY.
- Managed and supported the requirements of the group's divisions and sectors aligning with the group's Vision and Mission.
Senior Market Manager at Emirates Group (2014-07 – 2025-07)
- Negotiated competitive commercial contracts and secured marketing funds and co-investments for the department of over $4M, working closely with Finance, Commercial, and Marketing teams to maximize business value.
- Generated and developed short and long-term sales leads through strategic collaboration with key local and multinational partners, including government entities and major corporate groups. This resulted of over 5% boost in revenues YOY.
- Consistently produced market intelligence and competitive analysis, monitoring competitor activities, market trends, and commercial strategies to identify opportunities and support informed business decisions.
- Supported the management and optimization of travel solutions and CRM systems across the group, contributing to improved operational efficiency and customer satisfactory index reaching a healthy 78% score.
- Advised on the implementation of new procedures and process improvements, strengthening connectivity and collaboration with investors, strategic partners, and suppliers.
- Collaborated closely with Business Units, Operations, and Finance/Accounts teams to streamline purchasing and payment processes, achieving an operational efficiency ratio of 73%.
- Supported in the achievement of a 96% Health & Safety suppliers questionnaire completion target while working closely with the group's Health & Safety team.
Market Manager – Team Leader at Agoda Company Ltd. (Priceline Group) (2012-10 – 2014-07)
- Acquired, negotiated, and registered over 400 commercial supplier contracts, strengthening the company's supplier network and expanding its product portfolio.
- Established and finalized 43 "Preferred Partner Agreements", generating over $8M in incremental revenue for the company.
- Trained and coached key partners on technology platforms and systems, proactively addressing potential challenges and ensuring smooth adoption and operational continuity.
- Maintained a strong competitive market position while achieving a rate parity ratio of over 80%, supporting pricing competitiveness and market performance.
- Collaborated with the Sustainability Specialty Team to promote and embed a greener and more sustainable culture across the group, supporting initiatives aligned with environmental objectives.
- Led and managed a team of four Market Executives, driving performance, engagement, and productivity while maintaining a 75%+ team productivity and engagement rate.
Education
B.A. in Management – Specialization in Marketing – University of Lethbridge
Diploma in Hotel and Restaurant Management – Southern Alberta Institute of Technology
High School Diploma – École Étienne Brulé