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Nicolas Freij

Nicolas Freij

Sales and Marketing Leader

Talent
Kitchener, WaterlooMember since June 7, 2023
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About

Experienced business leader with expertise building and leading effective sales and marketing strategies that increase revenue, customer engagement, and competitive differentiation.

Experience

Director, Americas Business Management

Fulfills a critical role driving revenue, with a focus on coordinating the sale and installation of multi-million dollar HP PageWide Industrial Print Presses for large book publishers throughout the Americas. Maintains accountability for $180MM in P&L as well as pricing strategies and annual budgets.

Director of Sales and Marketing

Led vision, strategy, and execution for all facets of sales and marketing, growing national distribution accounts. Collaborated with the Channel Manager to innovate and execute rebates, trade-in programs, new product discounts, and other promotions. Scope of accountability included the oversight of marketing strategies and campaigns that included Trade Shows, email marketing, in-store events, and direct mail with a marketing funds budget of $2M. Managed $65MM in P&L.

Education

Sheridan College

Bachelor’s Degree in Marketing

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