Sales and Marketing Leader
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Experienced business leader with expertise building and leading effective sales and marketing strategies that increase revenue, customer engagement, and competitive differentiation.
Director, Americas Business Management
Fulfills a critical role driving revenue, with a focus on coordinating the sale and installation of multi-million dollar HP PageWide Industrial Print Presses for large book publishers throughout the Americas. Maintains accountability for $180MM in P&L as well as pricing strategies and annual budgets.
Director of Sales and Marketing
Led vision, strategy, and execution for all facets of sales and marketing, growing national distribution accounts. Collaborated with the Channel Manager to innovate and execute rebates, trade-in programs, new product discounts, and other promotions. Scope of accountability included the oversight of marketing strategies and campaigns that included Trade Shows, email marketing, in-store events, and direct mail with a marketing funds budget of $2M. Managed $65MM in P&L.
