Shirli Katzir

Relationship-driven Global Key Account Manager with over 7 years of experience managing international B2B customer relationships across Europe, Asia and North America. Trusted to manage the company's primary international customer portfolio, representing over USD10M in annual business across multiple currencies. Recognized for building long-term partnerships, identifying commercial opportunities, improving business processes and delivering exceptional customer experience.

Open to international travel for customer meetings, business development initiatives and industry exhibitions.

Global Key Account Manager at Global Trading Company (2024-01 – Present)

• Lead the commercial relationship with the company's international customer portfolio across Europe, Asia and North America.
• Manage approximately 35 international B2B customer accounts representing annual business of over USD 10M.
• Coordinate quotations, proforma invoices, commercial invoices, shipping documentation and end-to-end order execution using Priority ERP.
• Support commercial negotiations, supplier portfolio expansion and coordination between customers, suppliers, warehouses and internal stakeholders.
• Analyze customer buying patterns and recommend relevant brands and commercial opportunities.

Global Agencies Manager at Luxury Incoming Tourism Company (2023-01 – 2023-12)

Promoted to managing relationships with international luxury travel agencies after returning to the company following a temporary COVID furlough.

• Independently oversaw incoming luxury tour operations.
• Personalized professionally designed itineraries according to each agency's preferences, customer profile and previous experience.
• Balanced customer expectations with operational feasibility, coordinating hotels, transportation, guides and suppliers.
• Built trusted relationships that strengthened repeat business and customer satisfaction.

Operations Coordinator at Luxury Incoming Tourism Company (2017-01 – 2020-12)

• Managed tailor-made luxury travel programs for international travel agencies.
• Built long-term relationships with overseas partners through exceptional responsiveness.
• Prepared quotations coordinated suppliers and managed customer communication exclusively in English.

Product Development Manager at Delta Galil Industries (2021-01 – 2023-12)

• Acted as the commercial bridge between international customers, development hub and overseas manufacturing facilities.
• Coordinated end-to-end product development from customer requirements through production approval.
• Worked with Far East manufacturing sites and cross-functional teams to meet quality, technical and delivery requirements.

Executive Assistant (PI) to CEO at Medical Cannabis Company (2020-01 – 2021-12)

Supported executive management in a fast-growing organization.

• Coordinated executive meetings, presentations, procurement and HR support.

Sales & Business Development Coordinator at Tuboplast Ltd. (2012-01 – 2014-12)

• Managed international customer accounts within a global manufacturing environment.
• Coordinated orders from quotation through production and delivery.
• Worked closely with planning, production, logistics and quality departments.

Operations & Marketing Manager at Family-Owned Boutique Café & Bakery (2001-01 – 2011-12)

• Led daily business operations in a family-owned business.
• Managed suppliers, branding, marketing, website, customer club and B2B collaborations.
• Participated in strategic planning and business development.