Caleb S
Sales Professional | Business Development | Client Relationships
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About
Results-driven sales professional with a proven record of building customer relationships and delivering solutions that drive revenue growth. Skilled at lead generation, consultative selling, and negotiating agreements to close deals in competitive markets. Self-motivated and goal-oriented, with a strong history of building trust, leading teams, and helping customers make confident purchasing decisions. Authorized to work in the U.S. for any employer
Experience
Owner at SGC Roofing, LLC (2024-08 – Present)
- Built and grew a sales-driven roofing company from the ground up, owning lead generation, customer relationships, and business development end to end.
- Generated new business through referrals, cold outreach, networking, social media marketing, and door-to-door sales.
- Met with customers to assess needs, present solutions, deliver accurate estimates, and negotiate pricing and contracts to close.
- Managed a high-volume sales pipeline in CRM software, maintaining consistent follow-up that built repeat business and referrals.
- Trained and mentored team members on sales technique, customer communication, and lead management.
Regional Sales Manager at Weatherguard Roofing & Restoration (2022-08 – 2024-05)
- Led and trained a sales team while overseeing projects from inception through completion.
- Generated over $670,000 in revenue in the first commission-based year, driven entirely by cold lead outreach.
- Created detailed estimates and scopes for retail and insurance projects, and guided customers through the insurance claims process.
- Negotiated high-value contracts by demonstrating quality, value, and long-term customer benefits over price alone.
Quality Assurance Technician at Pilgrim's Pride (2017-10 – 2022-08)
- Conducted inspections and quality checks to ensure compliance with company, customer, and USDA standards.
- Monitored production processes and maintained detailed documentation in accordance with GMP and HACCP requirements, working directly alongside USDA officials.
Education
High School Diploma in Business Technology – Calloway County High School

