Lucas Henderson

Business development professional transitioning into wealth management, with nearly 3 years of experience generating $250K+ in client partnership revenue, managing high-value relationships, and communicating clearly under pressure. Experienced in client discovery, proposal development, contract coordination, risk-conscious execution, and relationship management. Preparing for the FINRA SIE, expected July 2026.

Creative Director & Head of Strategy at Nick Wilkins (2023-05 – Present)

• Developed and closed $250K+ in partnership revenue with Meta, Google, Hasbro, and Warner Music Group, sustaining multi-cycle relationships with Meta and Google through consistent delivery and long-term relationship management.
• Reviewed partnership deliverables and business terms to identify execution risk, ensure adherence to client requirements, and negotiate scope, timeline, and approval protections while preserving stakeholder trust.
• Led time-sensitive stakeholder communications for Will Smith's 2025 national album campaign after a last-minute scope change, aligning client expectations and preserving the relationship under an accelerated deadline.
• Led a 10+ person contractor network across editing, merchandise, and legal coordination, setting workflows and quality standards to improve delivery reliability across concurrent client projects.
• Used performance data and cross-platform analysis to guide strategic recommendations, scaling audience from ~5M to 18M+ followers and strengthening the commercial case for higher-value partnership deals.

Producer at The Wilkins Brothers (2022-06 – 2023-05)

• Served as day-to-day client contact for branded campaigns with the Denver Broncos, Colorado Avalanche, and Sony — managing expectations, clarifying objectives, and resolving production issues from concept through delivery.
• Monitored campaign performance metrics and adjusted content strategy based on data, client objectives, and audience response.

Bachelor of Science in Communication – Colorado State University