Shosh Abromovich

EXECUTIVE SUMMARY

Enterprise-scale operator with 17+ years leading multi‑market organizations through revenue acceleration, operational transformation, and cultural change. Deep experience managing multi‑million‑dollar portfolios, modernizing go‑to‑market strategy, and developing high‑performance teams across broadcast, digital, podcasting, influencer, and targeted media. Known for unifying complex structures, strengthening profitability, and driving sustained growth across multi-markets.

CORE COMPETENCIES

• Enterprise P&L Leadership, Multi Market Oversight & Revenue Growth Strategy
• Forecasting, Monetization & Data Driven Operational Optimization
• Organizational Transformation, Culture Leadership & Change Management
• Mass-Media, Digital Strategy & Performance Marketing (Behavioral, Demo, Geo Targeting, PPC, SEO, SEM, Attribution)
• High Performance Team Development, Cross Functional Leadership & Strategic Partnerships for Market Expansion

PROFESSIONAL EXPERIENCE iHeartMedia — Strategic Advisor

Dec 2025–Present | United States

• Provide enterprise-level guidance to support company growth through case-by-case strategic initiatives.

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iHeartMedia — Division President

Jan 2020–Dec 2025 | United States

• Led strategic operations for 100+ markets across 37 states and 589 stations, directing a multi‑million‑dollar portfolio.
• Drove revenue growth and performance through sales modernization, digital expansion, and improved market alignment.
• Oversaw enterprise‑wide initiatives for top revenue categories, leading national recognition events for top performers and advancing leadership development through women‑in‑leadership and affinity‑group programs.
• Strengthened profitability through operational restructuring, enhanced forecasting discipline, and tighter execution.
• Built and led high‑performing leadership teams while driving culture transformation that improved retention, collaboration, and leadership pipeline strength.

1.  
2. iHeartMedia Toledo — Market President

   2019–2020 | Toledo, OH

• Led full‑market operations across sales, programming, marketing, and business development, delivering top‑tier ratings and revenue performance.
• Expanded multi‑market revenue opportunities through strengthened regional and national alignment.
• Accelerated team performance through targeted coaching, restructuring, and talent development improving capability and output.

iHeartMedia Toledo — Senior Vice President of Sales

2017–2019 | Toledo, OH

• Drove consistent YoY revenue growth through integrated broadcast, digital, and event sales strategies.
• Enhanced forecasting accuracy and deal velocity through data‑driven processes and disciplined pipeline management.
• Strengthened cross‑market collaboration to maximize multi‑market revenue and operational alignment.

iHeartMedia Detroit — Integrated Media Manager à Local Sales Manager à General Manager

2011–2017 | Detroit, MI

• Led sales, strategy, and business development across the Detroit cluster, overseeing digital, events, network, and key formats while driving audio and digital revenue through attribution‑driven execution.
• Scaled the sales organization to boost productivity and revenue per head while strengthening community partnerships and regional growth.

iHeartMedia Detroit — Account Executive

2008–2011 | Detroit, MI

• Built and managed a high‑value book of business through strategic marketing solutions.

EDUCATION

Michigan State University — B.A., Organizational Communication