Daniel Meyer

Results-oriented Sales Leader, Business Development Executive, and Organizational Growth Professional with 15+ years of experience driving revenue growth, leading high-performing sales teams, managing operations, and scaling business performance across franchising, B2B services, retail, and entrepreneurial markets. Proven track record of generating pipeline, leading outbound sales initiatives, building strategic partnerships, and closing complex high-value deals. Recognized for combining hands-on sales execution with operational leadership, team development, and performance management to improve conversion rates, accountability, profitability, and long-term organizational growth.

Successfully contributed to more than $100M+ in cumulative revenue impact through franchise expansion, sales optimization, market development, and business growth initiatives.

Franchise Recruiter - Keyrenter Property Management

(2023-01 - 2026-12)

• Owned and managed full-cycle franchise development pipeline from prospecting through closing and onboarding
• Generated consistent pipeline growth through outbound prospecting, broker relationships, consultant partnerships, and referral channels
• Coached franchisees on sales execution, operational performance, lead generation, and revenue growth strategies
• Leveraged CRM's and KPI dashboards to improve forecasting accuracy, accountability, and pipeline visibility
• Collaborated cross-functionally with operations and leadership teams to improve onboarding, performance, and profitability initiatives
• Supported strategic growth planning, business development initiatives, and territory expansion efforts
• Drove $100M+ of lifetime revenue impact through franchise expansion, operations and business performance optimization
• Contributed to year-over-year franchise development growth and improved system-wide sales performance

Director of Franchise Recruitment - Pillar to Post Home Inspectors

(2020-01 - 2023-12)

• Led North American franchise sales operations and managed full-cycle deal execution from initial engagement through close
• Built and scaled outbound business development channels through brokers, consultants, and referral networks
• Acted as lead Account Executive on complex multi-stakeholder deals involving investment analysis, ROI discussions, and operational planning
• Improved close rates through structured qualification, consultative sales leadership, and stronger financial alignment processes
• Partnered with executive leadership to strengthen onboarding systems and reduce early-stage attrition
• Maintained consistent annual deal flow while supporting long-term franchise network growth and operational scalability
• Contributed approximately $25M in new franchise system revenue

Franchise Development Manager - Expedia Cruises

(2014-01 - 2020-12)

• Managed national franchise development pipeline and guided candidates through discovery, evaluation, qualification, and closing processes
• Developed new business opportunities through inbound marketing initiatives, outbound prospecting, and referral partnerships
• Collaborated with marketing and leadership teams to improve lead quality, conversion rates, and pipeline performance
• Supported franchisees post-sale with coaching focused on operational growth, sales execution, and customer acquisition strategies
• Managed CRM reporting, forecasting, and territory performance metrics across key markets
• Drove $12M+ annual growth impact through franchise expansion, organizational development, and performance improvement initiatives
• Contributed to multi-year network expansion and market growth across strategic territories

Founder / Owner / Operator - Take Me To Your LEADER

(2011-01 - 2014-12)

• Designed, launched, and managed a brand-specific outbound call center specializing in lead management and appointment setting services
• Recruited, trained, coached, and led outbound sales teams focused on pipeline generation, cold outreach, and sales performance improvement
• Implemented structured sales systems, CRM tracking, KPI accountability frameworks, and operational workflows
• Advised business owners on sales strategy, operational growth, revenue optimization, and customer acquisition initiatives
• Improved client conversion rates by 36% and revenue performance by 42% through process improvement and sales coaching initiatives
• Oversaw day-to-day business operations including staffing, training, workflow management, and performance accountability

Franchise Sales Manager - Tutor Doctor International

(2013-01 - 2014-12)

• Executed full-cycle franchise sales process from qualification and discovery through closing and onboarding
• Guided prospective franchisees through business model evaluation, financial analysis, and operational readiness discussions
• Maintained disciplined CRM management, pipeline forecasting, and sales reporting processes
• Supported onboarding coordination and transition planning for new franchise partners

Franchise Owner / Operator - Tutor Doctor – North Fraser

(2008-01 - 2013-12)

• Built and scaled a successful franchise business through direct sales, outbound prospecting, networking, and referral development
• Managed all business operations including P&L oversight, staffing, marketing, sales strategy, customer service, and operational performance
• Led customer acquisition and retention initiatives that drove sustainable long-term business growth
• Achieved Top 5% revenue performance across the franchise system through operational leadership and sales execution
• Developed strong local partnerships and referral channels to support market expansion and client retention

National Sales Manager - JRT Nurseries

(2007-01 - 2010-12)

• Led national sales operations and managed high-value commercial and retail sales accounts across multiple markets
• Recruited, developed, and coached high-performing sales teams focused on territory growth, customer acquisition, and operational execution
• Improved sales structure, logistics coordination, accountability systems, and territory performance management
• Built strong relationships with developers, architects, contractors, and commercial stakeholders on large-scale projects
• Oversaw strategic sales planning, account development, and revenue growth initiatives across Canada
• Increased overall sales revenue by 220% through leadership development, operational improvements, and strategic market expansion

Regional Outbound Sales Manager - Specimen Trees Wholesale Nurseries

(2005-01 - 2007-12)

• Managed regional outbound sales initiatives and developed new business opportunities across commercial and retail sectors
• Built pipeline through proactive territory development, outbound prospecting, cold calling, and relationship management
• Closed B2B commercial deals within landscaping, construction, and development industries
• Strengthened regional market presence through disciplined sales execution and customer relationship development
• Collaborated with operations and logistics teams to support customer satisfaction and account growth
• Increased overall sales revenue by 37% through outbound sales execution and strategic pipeline expansion

Master of Education - Education - Trinity Western University

Bachelor of - Cross-Cultural Communications - Briercrest College