Dilly Babu k

Business operations professional with 8+ years of experience across QSR, food delivery, partner acquisition, sourcing, onboarding, and service operations. Experienced in multi-location operations, franchise support, P&L and cost analysis, KPI tracking, SOP implementation, vendor management, and team leadership. Known for scaling partner networks, improving operating efficiency, and building practical processes that support sustainable growth.

Business Operations - Kaappi Ready - Coimbatore / Pan-India

(2025-01 - 2025-12)

• Led operations across a multi-location café network spanning five states.
• Directed 20+ Area Managers and supported operational efficiency and target achievement.
• Supported franchise growth through investor onboarding and conversion strategies.
• Managed P&L, budgeting, cost optimisation, outlet launches, KPI tracking, and SOP implementation.

Product Development & Operations - Eseewash.com - Coimbatore

(2024-04 - 2025-01)

• Managed end-to-end business operations and supported product development.
• Acquired 75 new customers within three months.
• Expanded the field team by hiring 10 crew members and reported a 40% business margin.

City Business Operations - Guru Enterprises Pvt. Ltd. – Big Fat Burger - Coimbatore

(2023 - 2024-03)

• Oversaw daily city operations, resource planning, and growth-oriented product strategies.
• Worked with franchise owners and stakeholders on business plans and expansion initiatives.
• Prepared and monitored P&L forecasts and operational KPIs, including revenue, margin, ROI, and customer satisfaction.

Growth Lead - Cognito Breyn Pvt. Ltd. – GLINT - Chennai

(2020 - 2022)

• Scaled the partner network from 47 to 940 while reducing cost per partner from 3,200 to 800 (currency not specified in source CV).
• Used P&L and partner acquisition cost analysis to guide operating decisions.
• Maintained 100% team retention through team planning and engagement initiatives.
• Supported campaign launches, brand promotion, new-location launch, and vendor coordination.

Onboarding Lead - Onecipher Solutions Pvt. Ltd. – VROOM - Chennai

(2018 - 2019)

• Hired 250 partners across business sectors within 45 days.
• Conducted P&L and partner acquisition cost analysis and implemented hiring strategies for B2B clients.

Sourcing & Onboarding Lead - Carthero Technologies Pvt. Ltd. – Zomato - Chennai

(2017 - 2018)

• Grew the active partner network from 200 to 6,000 in Chennai.
• Managed a 14-member team across telecare, field sourcing, and onboarding.
• Delivered reported month-on-month partner growth of 82%–90% and expanded coverage across localities and zones.

Sourcing & Onboarding Executive - Bundl Technologies Pvt. Ltd. – Swiggy - Chennai

(2016 - 2017)

• Supported partner-network growth from 220 to 4,000.
• Created SOPs and improved sourcing and onboarding workflows.
• Coordinated hiring, lead generation, interviews, training, onboarding, payouts, and exits.
• Managed field operations and SLAs, using cost-per-delivery analysis to support cost optimisation.

Data Entry Operator / Customer Associate - Proconnect 3PL – Flipkart - Chennai

(2015 - 2016)

• Progressed from casual labour to Data Entry Operator and Customer Associate.
• Received a Best Performer Award among 820 peers, according to the original CV.
• Handled returns, inventory control, and vendor coordination.

Diploma - Computer Science - SRM University (2015)

Higher Secondary Certificate (HSC) - Singrampillai Boys Higher Secondary School (2012)