Van Itum

GoHighLevel Automation Specialist experienced in building CRM systems, sales pipelines, workflows, funnels, appointment automation, lead qualification, follow-up systems, forms, surveys, and interactive quizzes. Hands-on experience with GoHighLevel, Make.com, Zapier, APIs, webhooks, email/SMS automation, custom JavaScript, and AI integrations. Focused on building reliable automation systems aligned with business requirements.

Business Automation Specialist - Freelance & Portfolio Projects - Remote

• Built GoHighLevel CRM systems with pipelines, opportunities, lead capture, appointments, and automated follow-up.
• Designed workflows for lead response, qualification, appointments, nurturing, re-engagement, and customer communication.
• Configured calendars, forms, surveys, quizzes, custom fields, tags, and opportunity stages.
• Built integrations using Make.com, Zapier, APIs, and webhooks.
• Implemented conditional logic and AI-assisted lead qualification and scoring.
• Built and troubleshot custom JavaScript functionality within GHL funnels and quizzes.
• Tested and troubleshot workflow triggers, automation logic, data mapping, quiz navigation, and integrations.
• Connected GHL with external applications to reduce manual processes.

Bachelor - Food Technology - University of Science and Technology of Southern Philippines (USTP) — Claveria Campus