Joe Bartolotta

Results-driven healthcare business development and admissions professional with extensive experience managing referral pipelines, building strategic hospital relationships, and supporting census growth across multiple post-acute care facilities. Proven success developing partnerships with hospitals, physicians, case managers, and discharge planners while coordinating patient admissions and transitions of care. Skilled in referral development, territory management, CRM systems, and relationship-driven business growth.

Marketing Director at LYDIA, LAKE PARK AND BAYSIDE SMHRF (2025-11 – Present)

• Lead referral development efforts across specialized behavioral health facilities, driving census growth and strengthening referral partnerships.
• Develop and maintain relationships with hospitals, physicians, case managers, discharge planners, and community partners.
• Identify and cultivate new referral sources through strategic outreach to hospitals, behavioral health providers, and community partners.
• Collaborate with clinical and operational teams to facilitate patient placement and transitions of care.
• Support admission growth through proactive follow-up and ongoing engagement with referral partners.

Hospital Liaison at BRIA HEALTH SERVICES (2024-11 – 2025-09)

• Managed referral development and admissions activity across an 11-facility network.
• Built and maintained strong relationships with hospitals, physicians, case managers, and discharge planners.
• Conducted patient evaluations and coordinated admissions for behavioral health and post-acute care populations.
• Performed on-site hospital visits and assessments to facilitate patient placement and transitions of care.
• Utilized CRM systems to track referral activity, manage opportunities, and support census development.

Hospital Liaison at AT HOME QUALITY CARE (2024-06 – 2024-11)

• Generated referral opportunities through hospital outreach, relationship development, and direct engagement with referral sources.
• Managed referrals from initial inquiry through admission while maintaining consistent communication with referral partners.
• Conducted presentations and educational meetings to strengthen referral relationships and increase patient volume.
• Tracked referral activity and resolved barriers to facilitate successful patient admissions.

Hospital Liaison at BRIA HEALTH SERVICES (2023-01 – 2024-04)

• Managed referral development and admissions activity across an 11-facility network.
• Built and maintained strong relationships with hospitals, physicians, case managers, and discharge planners.
• Conducted patient evaluations and coordinated admissions for behavioral health and post-acute care populations.
• Performed on-site hospital visits and assessments to facilitate patient placement and transitions of care.
• Utilized CRM systems to track referral activity, manage opportunities, and support census development.

Vice President, Sales & Marketing at AT HOMEHEALTH (2019-08 – 2020-12)

• Directed business development initiatives and territory growth strategies.
• Managed referral pipelines, operational performance, and relationship development efforts.
• Developed partnerships with healthcare providers to increase patient volume and expand market presence.

Account Manager at LINK HOME CARE, LLC (2018-06 – 2019-08)

• Developed referral relationships with hospitals, physicians, and healthcare providers.
• Coordinated admissions and onboarding activities for new patients.
• Conducted outreach efforts to expand territory presence and strengthen referral networks.

Account Manager at CARELINK HOME HEALTH, LLC (2017-11 – 2019-08)

• Managed provider relationships and referral documentation within assigned territories.
• Supported patient admissions and coordinated communication between referral sources and clinical teams.
• Assisted in maintaining operational efficiency and referral pipeline activity.

Bachelor of Science in Business Administration (Sales & Marketing) – DeVry University