Marketing Director at LYDIA, LAKE PARK AND BAYSIDE SMHRF (2025-11 – Present)
- Lead referral development efforts across specialized behavioral health facilities, driving census growth and strengthening referral partnerships.
- Develop and maintain relationships with hospitals, physicians, case managers, discharge planners, and community partners.
- Identify and cultivate new referral sources through strategic outreach to hospitals, behavioral health providers, and community partners.
- Collaborate with clinical and operational teams to facilitate patient placement and transitions of care.
- Support admission growth through proactive follow-up and ongoing engagement with referral partners.
Hospital Liaison at BRIA HEALTH SERVICES (2024-11 – 2025-09)
- Managed referral development and admissions activity across an 11-facility network.
- Built and maintained strong relationships with hospitals, physicians, case managers, and discharge planners.
- Conducted patient evaluations and coordinated admissions for behavioral health and post-acute care populations.
- Performed on-site hospital visits and assessments to facilitate patient placement and transitions of care.
- Utilized CRM systems to track referral activity, manage opportunities, and support census development.
Hospital Liaison at AT HOME QUALITY CARE (2024-06 – 2024-11)
- Generated referral opportunities through hospital outreach, relationship development, and direct engagement with referral sources.
- Managed referrals from initial inquiry through admission while maintaining consistent communication with referral partners.
- Conducted presentations and educational meetings to strengthen referral relationships and increase patient volume.
- Tracked referral activity and resolved barriers to facilitate successful patient admissions.
Hospital Liaison at BRIA HEALTH SERVICES (2023-01 – 2024-04)
- Managed referral development and admissions activity across an 11-facility network.
- Built and maintained strong relationships with hospitals, physicians, case managers, and discharge planners.
- Conducted patient evaluations and coordinated admissions for behavioral health and post-acute care populations.
- Performed on-site hospital visits and assessments to facilitate patient placement and transitions of care.
- Utilized CRM systems to track referral activity, manage opportunities, and support census development.
Vice President, Sales & Marketing at AT HOMEHEALTH (2019-08 – 2020-12)
- Directed business development initiatives and territory growth strategies.
- Managed referral pipelines, operational performance, and relationship development efforts.
- Developed partnerships with healthcare providers to increase patient volume and expand market presence.
Account Manager at LINK HOME CARE, LLC (2018-06 – 2019-08)
- Developed referral relationships with hospitals, physicians, and healthcare providers.
- Coordinated admissions and onboarding activities for new patients.
- Conducted outreach efforts to expand territory presence and strengthen referral networks.
Account Manager at CARELINK HOME HEALTH, LLC (2017-11 – 2019-08)
- Managed provider relationships and referral documentation within assigned territories.
- Supported patient admissions and coordinated communication between referral sources and clinical teams.
- Assisted in maintaining operational efficiency and referral pipeline activity.
